Joyful plate/Favoreat collaboration for new pastry chef dessert concept: At Vanillamore, we create desserts that have more to explore…more flavors,
textures, colors and creativity. It’s dessert & design to enjoy with all your senses.
Role: managed initial strategic positioning, functional team development in temporary COO role (tapped joyful plate network to recruit finance, design). Created “Vanillamore” name/design for new store launch 2017.