The Food Show season is in full swing! This was a great year for the Fancy Food show in San Francisco. With a brand new look and feel for the SFA, the experience felt refreshed, exciting and ready to shape the future. And as we’re now just a few weeks away from Expo West, I’m already thinking ...
In an era of airlines taking away benefits, Delta is delighting customers on international flights with their new “Elevated Service” (read more here from Inc.) International travel, especially at the holiday, can challenge you to the core. Gifts are wrapped and shared, client projects finished,holiday parties attended, year-end QuickBooks completed, bags packed and lugged ...
Branding & Design that’s the BOMB! The Natural Products Expos are more exciting and busier than ever, with 30k attendees East this year (and 90k+ West last year) brands that have simple and strong messaging break through best. BLENDER BOMBS A nutrient dense superfood “bomb” to make your smoothie soar, this super trendy supplement ...
joyful plate Natural Products Expo West 2018 Brand & Business Insights Our Uber driver said “Oh, you’re going to the Natural Products Show? I’ve been driving people all day- I hear there are 85,000 people attending this year-that’s as many people as the Super Bowl!”. We say this every year, but this seemed to be ...
October 6, 2016 We only had two days, so the agenda was simple- to be lured in by brands and booths that spoke to us. Expo East is smaller and more intimate than Expo West, but there are still many gems to be found in new companies exuding confidence and creativity or with mid to ...
July 13, 2017 As always, Fancy Food was inspiring. For over three days we met with many innovative companies, explored the new LEVEL UP exhibit and engaged with experts at seminars like “The Food Market of Tomorrow” (by Hartman and Mintel). A personal highlight was to hear Florence Fabricant present “Is The Fancy in Fancy Food Passe?” with ...
April 21, 2017 Spring has sprung and the signs of change are everywhere. These days, it seems every morning is a wake up call. Amazing things can happen overnight so it’s time to embrace, engage and explore. Natural Products Expo West-Anaheim This March we made our annual journey to Expo West. First on the agenda: ...
February 17, 2017 As frenetic as Fancy Food can be, it is always a pleasure. Every year the bar is raised for innovation, creativity and fun. The show is a joy to attend, especially to get a taste of the good life- the West Coast in the winter. ****** Home bar Recently we did a ...
January 1, 2017 Friends and clients of joyful plate know that what turns us on is bringing your brand experience to life – not only on pack, but online, in store and at events. Looking back at what inspired our instagram trend posts in 2016, one theme pops like no other…out of the box design ...